My World in your pocket.

 Instructions

Create a 3.5 in x 2 in business card for yourself using Photoshop.

Pay special attention to your use of C.R.A.P., color, whitespace, and typeface. What emotional impact are you trying to make, and how do your design choices help create the desired impact?

Please do not use your real contact information, as it will be posted on your blog and therefore visible on the Internet.

1 - Export your finished piece as a .png.

2 - Create a blog post that talks about what the project was, what you were attempting to achieve, how your design decisions helped you reach your objective, and what you learned from doing this project.

3 - Post a link to this discussion as a new thread.

4 - Comment on the posts of at least 3 of your classmates with constructive feedback.

Post text editor

Content 

       For this project I wanted to create a professional, but aesthetically filled business card for myself, and with an idea formed right off the bat with some rough drafts I wanted to give into one of my favorite color palettes that I have been using for the past few months now. That color palette consisting of ocean blues, warm blues, and high contrast frost white. While at the same time adding my signature logo that I made for myself quite a while ago. 

 

For my design, I wanted the card to do more than just hand over contact info. I aimed to create a sense of depth. The background plays with layered diamond shapes that almost pop out like textured folds, giving the piece movement and a tactile quality. On top of that, I leaned into making the text feel engraved like it was pressed into the surface instead of floating above it. This choice wasn’t just aesthetic; it was meant to signal professionalism and permanence, the kind of mark I want to leave with my work.

Color palette played a big role too. The deep blue base gives a steady, calm energy, while the white type pops off in sharp contrast, keeping everything legible but also elegant. Whitespace helped balance the card I didn’t want the design to feel overcrowded, so spacing out the logo, contact info, and background shapes was key. And speaking of the logo, using bold, flowing type in the initials “AR” gave it personality while still holding onto a clean, professional vibe.

What I learned through this project is that even the smallest piece of design, something that fits in your pocket, has the power to create an emotional impact. Depth and texture can make a business card feel more than flat; they make it memorable. And the mix of type, color, and balance all play together to send a message before a word is even read. For me, that message was simple: I’m a graphic designer who values both creativity and craft, and I’m serious about the work I put out into the world.